ALICIA SWIMWEAR COLLAB
Introducing Our Exclusive Plus Size Swimwear Collaboration with Alicia Swim – Straight from Italy! Summer is heating up—and so is our style. We're beyond thrilled to announce an exclusive collaboration...
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The 2024 Amour 781 Plus Size Perspectives Survey Results
In July of 2024 we set out to become more acquainted with plus-size shoppers with a first ever survey - created to help deliver on our mission, to make the...
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New Arrivals: AMOUR781 x De Loreta – Bold Prints for Sun-Drenched Days
New Arrivals: AMOUR781 x De Loreta – Bold Prints for Sun-Drenched Days AMOUR781 is proud to unveil an exclusive collaboration with De Loreta—a vibrant collection that channels effortless confidence, coastal...
New Arrivals, Effortless Boho Style for Every Curve
New Arrivals, Effortless Boho Style for Every Curve There’s something magical about clothing that makes you feel seen—and at AMOUR781, that magic is woven into every stitch. Our new arrivals...
AMOUR781 x Sal Rosa: A Bold New Chapter in Elevated Boho Plus Size Fashion
We’re thrilled to unveil a truly special collaboration: the AMOUR781 x Sal Rosa Collection—a limited-edition line designed exclusively for women who crave both style and substance. This collection is where trendy...
Swimsuits for different body types, according to fashion experts- published by CNN
Ashley was published in CNN online, here is what she had to say about getting the right swimsuit for you: Best swimsuits for plus-size figures According to Full, many plus-size...
The perfect new dress
One Dress, Endless Occasions The beauty of the Short Net Print Dress lies in its versatility. Designed with an easy, elevated silhouette and breathable fabric, this piece transitions effortlessly from...
The Curvy Fashionista Giveaway!
16 of You will Score a $100 Gift Card to Luxe Plus Size Brand, Amour781 by entering the contest.
Amour's Top 5 Picks for Plus Size Coats to Keep you Warm (andHot)
WRAP YOURSELF IN WONDERFUL This winter we've tested all the plus-size jackets out there and landed on our favorite 5 to keep you cozy this winter. They work for the...
The 4 Best Wide Leg Jeans for Plus Size Bodies
TRIED, TESTED, TRUE We could load our site with every single pair of jeans “designed” for plus-size women, but that would be a waste of your time. Instead, we test every...
Plus-Size Fashion Trends for Fall
As the crisp autumn air settles in, the fashion world is embracing a great range of inclusive trends for the plus-size community. From cozy textures to bold pops of color,...
The Amour 781 Love Your Body Contest
The first ever Love Your Body contest starts now! Purchase any item and let us know why you love your body and you’re in to win a piece from a specially...
Work It: Beyond the basics, plus-size pieces to help you own the room.
Sometimes it’s that little somethin’somethin’ that makes the outfit - it’s that intersection of quality, luxury, and plus-size perfection that not only fit well but also exude confidence and boss-vibes. We’re...
The 2024 Amour 781 Plus Size Perspectives Survey Results
In July of 2024 we set out to become more acquainted with plus-size shoppers with a first ever survey - created to help deliver on our mission, to make the...
The Plus-Size Perspectives Survey
In July of 2024 we set out to become more acquainted with plus-size shoppers with a first ever survey
Amour 781 in LA was Plus-Size Perfection
Amour 781 took LA by storm in June by hosting its first pop-up store on Rodeo, then following that up with a segment on Good Day LA.